Pizza Hut Returning To Its Original Logo

June 25, 2019

© Antongepolov | Dreamstime

What's old is new again as Pizza Hut becomes the latest business to capitalize on nostalgia.  Starting this week, the pizza chain is bringing back its iconic, red-roofed logo that diners might recall from its 32-year run between 1967–1999. The old-school logo reportedly tested well with customers, who responded enthusiastically to retro features like restaurants with red roofs and red-and-white-checkered tablecloths. The new-old logo, which will be used interchangeably with Pizza Hut’s current, red-swirl logo, will first be seen in national advertising and then in the delivery box design later this year. There is some speculation that Pizza Hut, like Cocoa-Cola, is cashing in on the 80s throwbacks with the July 4th release of Stranger Things 3, which is set in the summer of 1985.

The current logo will be replaced.

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